MAX Pass Replacement Significantly Reduces New England Ski Days
The new Ikon Base Pass offers 56% fewer New England ski days than the MAX Pass.
Thursday, February 22, 2018, NewEnglandSkiIndustry.com
MAX Pass skiers will lose 25 New England lift tickets while saving $30 with the new Ikon Base Pass, according to details released by Alterra today.
Two pass options will be offered, the Ikon Base Pass and the Ikon Pass. The $599 Ikon Base Pass will offer tickets with blackout restrictions to 26 ski areas across North America. The full Ikon Pass will offer an unrestricted season pass to some areas, while offering 7 days each to other resorts.
In New England, 4 MAX Pass areas have been dropped (Okemo, Pico, Sunapee, and Wachusett), while Sugarbush has been added. In addition, Boyne operated areas are being counted as one entity instead of three, resulting in 10 less lift tickets.
The only unrestricted season pass offered with the full Ikon Pass in New England will be Stratton.
Pricing for Vail's rival Epic Pass has not been announced.
The MAX Pass (Multi-Alpine Experience) was created as a rival to the Epic Pass in 2015 by Boyne Resorts, Intrawest, and Powdr, and grew from 22 areas to 44 in 2017-18.
Alterra Mountain Company was founded last year as a joint venture of KSL Capital Partners (Squaw Vallley) and Henry Crown and Company (Aspen), encompassing the areas owned by Intrawest, Mammoth Resorts, and Deer Valley Resort.